Discovery - how the AI learns your business

Your page is read and distilled into an expert brief.

When you submit your URL, Clicc fetches the full page content and the AI distils it into an expert brief - a structured picture of your business that everything else is built on.

What it extracts

  • Business name & industry, and the business type (local retail / SaaS / service-area / e-commerce)

  • Products & services you offer

  • Unique selling points - what makes you different

  • Competitors it detected - brand names and big-box stores

  • Brands carried (for retailers) - your own brand vs third-party brands you stock

  • Location & contact information, opening hours, and whether you're 24/7

  • Current promotions running on the page

All of it is shown to you on the Discovery screen - and all of it is editable before anything is generated.

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Good to know. The business type it detects decides the campaign template - a local retailer gets a different mandatory structure than a SaaS product. If the type looks wrong, correct it here; it's the single most structural field on the screen.

RELATED ARTICLES

Reviewing & correcting Discovery

Two minutes here shapes everything the AI builds.

The four campaign templates

Business type decides structure - and three themes are non-negotiable.

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