Account throttle & cadence

The two account-level speed limits.

Two account-wide controls keep automation calm regardless of how many campaigns want attention.

The daily throttle

No more than 10 changes per day can be applied across an entire account. Even an account with thirty pending recommendations changes at a measured pace - runaway bulk-application is structurally impossible.

The analysis cadence

Each account has its own cadence (default every 7 days) controlling how often it's re-analysed. The background scheduler checks continuously and runs each account when due. The 7-day default matches the shortest cooldown window - so by the time a fresh analysis lands, the smallest changes from last time have had their stabilisation period.

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Good to know. Editing the account's Target CPA or Monthly Budget triggers an immediate re-analysis outside the cadence, so new targets never wait a week to take effect on recommendations.

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Cooldown windows

Every change type has a stabilisation window. The longest wins.

How and when analyses run

Automatic on a cadence, and instantly after you change targets.

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